complex world. simple message. that's the anthem.
complex world. simple message. that's the anthem.
In an everything-but-the-website design package, we created a completely new look for a venerable non-profit that does good work for children. They wanted their look to be clean and modern, like a doctor's office. They wanted credibility.
Initially, the design collateral was shown. I tinkered with a cleaner logo and showed it to them. They liked it, so we gave them that, too.
Once, while walking along Dorchester Street, I looked up and saw a white van with a New England Eye logo, the logo we created, drive by. Cool!
